High-performing sales teams are always looking to improve.
And one way you can improve your performance is by upgrading your sales tools.
So here are five tools you may want to consider adding to your repertoire in 2020.
EngageBay
EngageBay is an award-winning product for nurturing and engaging clients for their utmost customer satisfaction.
The software provides a seamless experience for customers of small and mid-sized real estate agencies. This diverse package of solutions includes marketing automation, online CRM, live chat and helpdesk.
- Marketing Automation
- Email Marketing
- Email Sequences
- Landing Pages
- Web Forms
- 360 Degree Customer View
- Appointment Scheduling Software
- Contact Management Software
- Free CRM
- Sales CRM
- CRM Database
- Free Live Chat Software
- Macros
- SLA
- Views
- Tickets
EngageBay makes it possible to automate manual tasks, track deals and sales pipeline, provide real-time assistance that easily converts visitors into customers and prioritize and solve customer support inquiries.
Those who are looking for a powerful yet affordable tool to reach customers via different channels (emails, SMS, push notifications, etc). Also, in case you are looking for a free tool, they offer a decent deal for $0 a month.
HubSpot Sales
Every sales team needs a clear and efficient sales process, and HubSpot Sales makes that easy to do.

Even if you don’t know any coding, you can easily use this ecommerce software. To help you save time, it automates certain tasks, like personable follow-up emails and reminders. It even sends you a notification when your prospect opens your email, clicks a link, or something of the sort.
Other features that you’ll need when using this product include:
- Pipeline management
- Custom reports
- Report templates
- Sales automation
- Gmail and Outlook integration
- Inbox profiles
Plus, it won the Best Sales Software award in 2019, so you know it’s worth checking out.
There’s a free plan, but you can also get advanced features by paying $50 per user per month for the Pro plan.
Freshsales
Freshsales is another tool that automates a lot of tasks, saving you and your team lots of time. The most notable feature is that you can send personalized emails in bulk to your email list.
However, there are plenty of other sales-specific features, like:
- One-click phone calls
- Trendline reports
- Sales activity reports
- In-depth analytics
- 360-degree customer view
- A visual sales pipeline
- Prioritized email inbox
Another very cool thing: it will track the web pages visitors frequently visit and then categorize those people based on their browsing behavior. Then the software collects leads and ranks them, allowing you to contact the most important leads first.
There is a free Sprout plan, but you can get the extra features with the Blossom plan, which is $12 per user per month. There are other premium accounts you can check out too.
Pipedrive
If you need to effectively manage your sales pipeline, Pipedrive may be your answer. This piece of software is all about productivity.
Here are the core features:
- Set roles and stay organized
- Customize it to your needs
- Strong and reliable API
- Contact history
- Goal-setting tools
- Detailed reporting.
The main draw of this product is the big-picture view it gives sales reps, allowing them to see the stage of each deal-in-progress. Also, you can monitor the prospect’s actions in order contact them when needed.
After the 30-day free trials, you can sign up for as low as $10 per user per month on the Silver plan.
Revel Systems POS
Revel Systems POS is not just a point-of-sale app. It offers a lot of related features.
On top of running POS processes, you can gauge customer experience, do admin tasks, and manage your finances. You can also instantly get data on your sales, inventory, and workforce, all to make your business operate smoothly.
Some of the stand-out features include:
- Items in low stock are listed in red
- Purchase order management
- Track customers’ purchase history
You can test it out with their free trial, and then you can get the full version for $99 a month.
LinkedIn Sales Navigator
LinkedIn Sales Navigator is an account that lets you harness the power of the platform. Not only can you connect with potential customers, but you can do this in bulk.
Sales Navigator has a lot of features, like the Buyer Circle (which shows you what decision makers are involved in what deals) and Account Targeting
But the feature that stands out the most is the Advanced Search tool. It lets you get hyper-specific when looking for leads, and you can find hundreds of leads in just a few clicks.
You can filter your search results by:
- Job title
- Company
- Industry
- Location
- Employment history
- Your products and services
- Keywords
- And many more…
Then you can either send them an InMail message or an email. For InMail messages, you’re limited to 20 per month and 300 characters per message.
Bonus: for cold emails, you can use a LinkedIn email finder to extract all of the emails at once so you can begin your outreach campaign. Then use those lead lists to set up cold email campaigns.
Adding any of these five tools to your salesperson toolbelt may seriously impact your bottom line.